Madrid, Spain, November 8, 2023 – In an ever-evolving world, Artificial Intelligence (AI) is redefining limits, opening new possibilities as it allows for faster and more precise knowledge acquisition. The Statista portal describes AI as a technology with great economic potential, its market value to exceed 300 billion USD in 2025. Considering this important projected milestone, NEORIS, the digital accelerator with more than 20 years of experience in the technology sector, has identified the main trends and impact in the use of this technology within various sectors.

The banking and financial services sector especially stands out among them. AI is already playing a fundamental role in detecting fraud in financial transactions through rapid and accurate data analysis. This ability to identify suspicious activity in real time minimizes costs and significantly improves customer experience and security.

AI has proven to be a fundamental resource for companies in the manufacturing industry that depend on an extensive fleet of trucks. The new technology allows information to be collected in real time, taking advantage of satellite data to monitor vehicle performance, vastly improving supply chain efficiency and ensuring vehicle integrity and driver safety.

The technology has also demonstrated its potential for the retail sector by driving improvements in logistics efficiency and elevating the customer experience to unmatched levels. One futuristic example from the alcoholic beverages industry already making important inroads is the creation of conversational AI interface systems exploring food and drink pairings. Customers receive personalized recommendations on wines and can access an extensive catalog of information about the characteristics and production process for each vintage, among other aspects of this groundbreaking new service.

In the medical field, AI plays a vital role as it speeds up the diagnostic process and increases its accuracy by minimizing the risk of data misinterpretation, directly contributing to improving healthcare and ultimately saving lives. This technology becomes especially valuable in the case of terminal illnesses or conditions that must be detected in early stages to avoid putting patient health at risk.

Finally, AI has also opened new opportunities in the field of education, allowing instructors to develop interactive and innovative content through the implementation of technologies such as Chat GPT. The tool facilitates the monitoring of students' academic performance, promoting transparency in academic evaluation, as well as allowing for the creation of personalized teaching materials to meet the individual needs of each student.

Overall, AI has burst into various sectors offering a series of advantages, such as automation and the reduction of repetitive tasks, saving time and resources. Jorge Lukowski, Global Director of Communication and Marketing for NEORIS, highlighted that "AI is the way of the future, and we must all move together in that direction. This technology is transforming our relationships, the way we work and the rules of the game throughout many different sectors.”

The implementation of AI also allows companies to quickly adapt to market trends and generate relevant content in real time, improving business competitiveness. However, this agile technology also presents challenges, such as training and cultural transformation for users. “Investment and data quality – which are the new oil – are critical aspects that organizations must take into account when implementing AI. That is why it is important to promote training in specific skills required for the adoption of this technology and to customize solutions to adapt to the various needs of users,” Lukowski emphasized.